Featured Speaker & Guest Industry Expert — All Access 2021:

Patrick Moreau

Patrick Moreau is, quite literally, obsessed with story. No, not the buzzword ‘story’ that gets tossed around with little meaning. Rather, story, the timeless tradition shared before we had written language. He believes (and science backs it up) that story is unparalleled in its ability to bring people together and create change.

While yes, Patrick has worked for some big brands, directed several documentaries, and won some Emmys, more than any of that, he loves the craft of filmmaking and using it to unlock the wonder in this world. Patrick and the Muse team live and die by the idea that we must "guide the heart to move the mind" — that we need to connect emotionally if we want to change the behavior or perspective of our audience. This is a philosophy that Muse has shared through their Science of Storytelling course, as well as with global business leaders at Apple and the United Nations, and it is a philosophy that drives their work with brands like the NFL, Fujifilm, and Four Seasons.