JON REISS

Media Strategist

Hybrid Cinema

Jon Reiss is an author and media strategist who helps filmmakers and companies navigate the new distribution and marketing landscape.  He has worked with and consulted for Paramount Pictures, Screen Australia, Film Independent, Creative Scotland, The South Australian Film Corporation and numerous film schools and festivals to devise ways to educate and help independent filmmakers in the new economic landscape. 


Named one of “10 Digital Directors to Watch” by Daily Variety, Jon Reiss is also critically acclaimed filmmaker whose experience releasing his feature Bomb It with a hybrid strategy was the inspiration for writing his groundbreaking book Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing in the Digital Era (TOTBO), the first step-by-step guide for filmmakers to distribute and market their films.  He also co-wrote Selling Your Film Without Selling Your Soul and Selling Your Film Outside the US.   He has conducted his TOTBO Master Classes over five continents and is the year-round distribution and marketing lab leader at the IFP Filmmaker Labs. He also teaches at the Film Directing Program at Cal Arts.

Jon Reiss